50 Cent ft. Timberlake & Timbaland - Ayo Technology
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“Ayo Technology” was the fourth single from 50 Cent’s newest album, Curtis. The song features Justin Timberlake and Timbaland. HipHopDX.com reported that 50 Cent had to re-work the song because of pressure from Universal Music Group (parent company of 50 Cent’s record label, Interscope Records) due to the song being too explicit for airplay. It is about a man who is tired of using technology.
The video for the song, which was originally going to be released on YouTube, was shelved as a result of this (although it was later released on August 2, 2007). HipHopDX also reported that the song was renamed three times. It was first titled “Ayo Pornography“, then changed to “Ayo Technology“, and then changed to “She Wants It“. Finally, the song’s title was once again changed to “Ayo Technology“.
After the track was released to the Internet on July 5, 2007, many people thought that it had leaked, but instead, 50 Cent had actually released the song himself. Interscope requested all websites/bloggers, which featured the song, and any radio stations beginning to play the song, to remove it. Interscope’s reason for their actions was that they wanted 50 Cent to focus on his previously released single, “I Get Money“.
Music video:
The music video was premiered by BET on August 2, 2007, and was filmed in London, UK.
50 Cent described the music video to MTV. He said: “You can see this is not more normal uniform, or get-up, when I’m in a music video. But it’s time for me to do something a little different, and this is the perfect time for me to actually change my look. You might see this on the red carpet, but not in an actual music video. The biggest challenges for the video are giving off a natural vibe and not seeming contrived at any moment. For you to actually be comfortable when you’re actually doing it is a task. At some points you’ve got a room full of people looking at you at one time, just watching you to see what you’re going to do. You’ve got to relax and just do it.”
The video clip is basically of Justin Timberlake and 50 Cent spying on half-naked women and using hi-tech technology to make them move in different sexual positions.
Chart performance:
“Ayo Technology” became 50’s highest debut yet on the Billboard Hot 100 at number 21. It has so far peaked at number 5, becoming his tenth top 5 single. In the UK the song debuted at number 10 on downloads alone, becoming his eighth top 10 single. It has so far peaked at number 2, becoming 50 Cent’s highest charting single in the UK, beating out “In da Club” which peaked at number 3.
Main article: Wikipedia: Ayo Technology
Copyright of music/photo/video belongs to Aftermath, Interscope, Shady Records.
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